Thanks to its long wavelength, red is one of the most visible colors in the color spectrum (second only to yellow). Red is the color of fire and blood, so it is associated with energy, war, strength, power, determination as well as desire, and love. It represents warmth and sexuality, but it is also known as a color that stands for danger, violence, and aggression. Red is the single most dynamic and passionate color. It has a great emotional impact. Those who select red are aggressive, impulsive and strive for success.
“Red is the first color of spring. It’s the real color of rebirth. Of beginning.”  Ally Condie